Improvifi
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v.04 · 2026
Improvifi
All Case Studies
Windows · Ohio

Atlas Windows cut bid-to-funded time from 11 days to 2

Replacing a four-vendor portal stack with Improvifi gave Atlas reps lender decisions before they left the driveway — and the back-office a quiet week.

Atlas Windows installer measuring a residential frame

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Cycle time

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Close rate

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Portal

The Opportunity

WHERE THE DEAL WAS LEAKING

Atlas was juggling four lender portals with no shared customer record. Reps left the home, the customer cooled off, and the deal died in a follow-up email chain.

  • Four lender portals, four logins, no shared record
  • Average bid-to-funded time of 11 days
  • 30%+ of approved deals never returned a signature
Window installer surveying an old frame
What We Did

ROLLED OUT IN UNDER A WEEK

Improvifi replaced all four portals with one workflow. Reps see ranked lender decisions before they pack up, get a signature in the driveway, and trigger install scheduling on the spot.

  • Single submission, four lender decisions
  • In-home signature flow on the rep's tablet
  • Auto-scheduled install on signed approval
Atlas rep showing financing options on a tablet
The Outcome

NUMBERS THAT MOVED THE MARGIN

Cycle time collapsed from 11 days to 2. Close rate climbed 38% on the same lead volume. The back-office moved from chasing signatures to scheduling installs.

  • Bid-to-funded down from 11 days to 2
  • Close rate up 38%
  • Customer-no-return rate fell from 30% to 4%
Completed Atlas window installation
We compressed two weeks into 48 hours. Customers don't have time to change their minds anymore.
Operator portrait
Lena Cho
GM · Atlas Windows

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